Samsung & Pentax To Enter SLR Camera Market
David Richards of Smarthouse.com reports that Samsung is partnering with Pentax in order to enter the digital SLR Market.
Samsung is the third electronics company to partner with a camera firm to break into the hot-selling d-SLR category. Panasonic and Olympus announced a partnership last year, followed by Sony and Konica Minolta this year. “The SLR is the only place you can make money” in the digital camera market, said Chris Chute, senior analyst, IDC. Given Canon and Nikon’s dominance of the global SLR market (58 percent and 30 percent, respectively), smaller firms have to band together to survive, Chute added
